Professional PPC Training Expert
About This Course
PPC (Pay Per Click) Course
Are you looking for a PPC course that can help you learn how to use pay-per-click advertising to grow your business effectively? Look no further than the PPC course offered by Google. PPC (pay-per-click) course is an advanced marketing technique in which we make you a PPC expert through a PPC training course. The Course of Pay Per Click marketing helps you to learn how to generate leads and sales through PPC advertising campaigns.
The PPC course covers all important aspects of PPC, such as campaign setup, management, optimization, tracking & reporting. The PPC training course is designed for those who want to get ahead in their career by learning this essential skill.
This PPC marketing course is designed to teach you how to create and manage effective PPC campaigns on Google AdWords. You'll learn how to choose the right keywords, set up your campaign budget, and measure your results.
Benefits of this course:
No doubt PPC expert is the most paying and demanding job globally. A vast amount of posts are available from PPC managers. It is easy to find a job for PPC Expert, as they cover all major aspects of eMarketing.
A PPC expert is earning 2 Lacs to 5 Lacs salary in Pakistan. Even starting salary for a PPC expert Pro is not less than 80K. Professionals can also work online on Fiverr, Upwork, or other online marketplaces.
We believe that you don't pay us the fee, but you invest in your digital skills, and then you start earning for the rest of your life.
XIO offers two types of training options
You can join us for online freelancing courses via zoom or Google Meet. We provide a complete course outline and lecture schedule on our course webpage.
The online course duration is 6 Weeks, with 4 classes per week from Monday to Thursday. Morning and evening timings are available. Saturday & Sunday special classes are also available.
We provide trial classes for up to 3 days; you can then register for regular classes.
If you are not an online person, you can come to Xio Training Center to attend the classes. The Course commences at the start of every week.
You will get to attend trial classes to understand our training methodology. You can decide later whether you want to continue the Course.
The duration of freelancing courses is 6 weeks, consisting of 3 live lectures and 2 live labs in the presence of a trainer.
Rules and Regulations
XIO offers a broad and open atmosphere for learning, but you will need to follow some rules while in the duration of our Course, I.e.,
- You cannot bring prohibited items.
- You must have your student ID card during the class.
- Do not discuss political and religious matters in class. Because it leads to fighting and other similar activities.
Anyone who wants to do Digital Marketing, Online Business, Jobs related to SEO, SEO strategies, Marketing Strategies, Web development, or anything can do this Course.
Pre-requisites for the Course:
Anyone who has little grip on computers and is interested to learn PPC experts can take this Course. Because it can easily learn without any strong background in IT.
PPC Tools Covered:
"People can use many different PPC tools on the internet to help with advertising. You can find out by searching on Google. These tools say they have a lot of different things they can help with like."
These are tools that give you ideas for keywords that people might search for when they’re looking for products or services like yours.
These tools help you see what your competitors are doing so you can make your own advertising better.
These are tools that give you information about how much other people are bidding for certain keywords and how often they’re showing up in search results.
These tools let you see what ads your competitors are running so you can learn from them.
These tools help you compare your advertising performance to your competitors, so you can see where you’re doing well and where you need to improve.
These tools automatically track your advertising performance, so you don’t have to do it manually.
These tools help you understand the overall advertising landscape, such as the different types of ads that are being shown and how they’re performing.
Dynamic Landing pages:
These are special web pages that are created to match the keywords someone used to find your site, making the experience more relevant.
These tools help you create links that track clicks and conversions from your ads.
These tools help you automatically adjust your bids on keywords to maximize your return on investment.
These tools help you create and manage your advertising campaigns by building, targeting, and optimizing your ads.
Why take the Course in XIO?
XIO offers some unique facilities that are really helpful for learners.
- We offer access to our Trainers to help you with the problem facing the Course.
- Live projects would be given for practical work to make you an expert.
- If you want to do the job, we will help you find the right one.
- Fast internet is available at the center for efficient learning.
- A mosque facility is also available for offering prayer.
We offer a comprehensive certificate of the Course to every individual at the end of the Course.
A golden Certificate is also available, which would be given to the person who secures the most marks on the test conducted at the end and on the basis of his determination during the Course.
Reviews of our Course:
Students that have done this Course through XIO are right now in top positions like Managers, Analysts, etc., in big companies. They often pay a visit to our center and recommend all people go through this Course.
FAQs of Professional PPC Training Expert
What is PPC advertising?
PPC advertising is a form of digital marketing that uses online advertising to generate traffic to a website or landing page.PPC advertising, or online advertising, is a powerful means of reaching your target audience.
How much does PPC advertising cost?
The cost of PPC advertising can vary depending on your budget and the type of campaign you select. Prices for a basic search campaign can range from $5 to $50 per day, while more elaborate campaigns can cost upwards of $100 per day.
What is the process for getting started with PPC advertising?
To market your business effectively, you should start with PPC immediately. Here are a few steps to get started with PPC advertising:
- Choose an ad platform.
There are many different ad platforms to choose from, each with its strengths and weaknesses. The most popular platforms include Google AdWords, Facebook Ads, and LinkedIn Ads. It’s important to choose the right platform for your business and budget.
- Set up your account.
Before bidding on ads, you need to set up an account with the chosen platform. This involves providing basic information about your business (such as name and address) and confirming your payment details.
What are the advantages of PPC advertising?
Here are some of the advantages of PPC advertising:
- You can target your PPC ads specifically to your target audience. This means that you can reach people interested in what you offer without being subjected to ads from outside companies.
- PPC ads are affordable. Compared to other forms of advertising, like print or television, PPC campaigns typically require much less investment upfront – meaning that you can start seeing benefits immediately.
- PPC ads are measurable. The result is that you can track and optimize your campaign in real-time – giving you rapid feedback on the effectiveness of your ad.
How can I optimize my social media PPC advertising?
There are a few things you can do to optimize your social media PPC advertising:
- Make sure your ads are relevant to your audience. Target your ads based on what your target customers are interested in, and make sure your ads are consistent with your company’s brand.
- To find out what works best for you and your audience, experiment with different forms of advertising.
How do I choose the best PPC advertising site for my business?
There are some great PPC advertising sites, but Google Adwords, Facebook Ads, and Bing Ads are some of the best. Choosing the right one for your business is important based on its strengths and weaknesses.
What are the benefits of using AdWords PPC online advertising?
Some benefits of using AdWords PPC online advertising include reaching a wide audience with targeted ads, increased brand awareness and traffic, and the potential to make more money from your ad campaigns.
What is a PPC advertising campaign?
PPC advertising is a type of online advertising campaign that uses search engine results pages (SERPs) to display ads on the web. When someone clicks on one of the ads, the advertiser is charged based on how many times he showed the ad and what keywords were used. PPC advertising campaigns can be very costly, so it’s important to choose the right keywords and use them correctly to maximize your return on investment (ROI).
Which services offer Cheap PPC advertising networks?
A number of Cheap PPC advertising networks offer ad services for a lower cost than traditional advertising networks. These networks typically charge less for ad space and often have lower minimum spend requirements. Some networks offer discounted rates for bulk buys or longer advertising campaigns.
What is amazon PPC advertising?
Amazon PPC (Pay Per Click) advertising is a great way to reach potential customers on Amazon.com. You can target your ads to specific demographics, locations, and interests and use both text and image ads.
- 30 hours on-demand video
- 15 hours hands-on practice
- Full lifetime access
- Access on mobile
- Certificate of Completion
- Internet connection
- Trello Account
- Project managers who wants to adopt a more flexible project management tool
- Managers and team leads who want to better manage their team members and create a transparent work environment
- Business owners who wants to streamline their admin and operational tasks
- Individuals who want to be more organized and productive
Module 1 (6 hours)
Introduction to Online Paid Advertising – Google AdWords and Bing/Yahoo Advertising
Comprehensive Keyword Research using Keyword Planner Tool – target keyword analysis, keywords grouping
Importance of Broad Match, Modified Broad Match, Exact Match, Phrase Match, Negative Match
keywords and how they work
Module 2 (12 hours)
Google Search Network – getting started with Google PPC, account structure overview
Managing Multiple Client Accounts – My Client Center (MCC) hierarchy, MCC Account setup
Campaign Setup for Google Search Network
AdWords Ad Formats & Best Practices – text ads, mobile ads
Writing Compelling Ad Copies – Do’s and Don’ts
Customer Targeting – AdWords targeting & best practices
AdWords Bidding Setup & Budget Optimization
Ad Extensions – Sitelinks, Location, Call, App, Callout & Review extensions
AdWords Policies & Quality Issues
AdWords Performance Monitoring and Fine Tuning – conversion code integration, advance campaign analysis and best practices
Website & Landing page Optimization
Advance Campaign Optimization Tips & Best Practices
Module 3 (3 hours)
Display Advertising Overview
Display campaign setup
Image ads – creation of banners using Display Builders
Introduction to Display Planner tool
Module 4 (3 hours)
Introduction to Traffic Analysis Tools – analytics code integration, goal setup and traffic stats analysis
AdWords Reports – generating various reports for clients and to analyze campaign performance
Overview of Application Program Interface (API)
Overview of AdWords Tools and Usage – Ad Diagnosis tool, Change History tool, Conversion code integration
Campaign Management through AdWords Editor
AdWords Billing & Payments
Practical Classes (15 hours)
Class 1 (3 hours): – Hands-on experience on using Google AdWords Keyword Planner Tool, Mock-up test
Class 2 (3 hours): Hands-on experience on campaign setup, Mock-up test
Class 3 (3 hours): Using Google AdWords Editor, Navigating through Google Analytics and understanding traffic behavior, Mock-up test
Class 4 (3 hours): Mockup for the Google AdWords Fundamental Exam
Class 5 (3 hours): Mockup for the Google AdWords Advance Exam
I really enjoyed this course. It is a great introduction to a very effective organizer visual tool. I liked the provided boards’ examples. I would recommend Adam’s Trello course to anyone who wants to organize and manage their personal and business activities.
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- 30 hours on-demand video
- 15 hours hands-on practice
- Full lifetime access
- Access on mobile
- Certificate of Completion